Privacy policy

Last Updated: June 16, 2026

PRIVACY POLICY

Vepa Fırça operates this store and website, including all relevant information, content, features, tools, products, and services, to provide a personalized shopping experience ("Services") to you, the customer. Vepa Fırça is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy explains how we collect, use, and share your personal information when you visit, use, or make a purchase from the Services or otherwise communicate with us.

Data required for the performance of the service (order, shipping, payment) is processed based on the necessity of performing the contract. Marketing, profiling, and sending commercial electronic communications are subject to your explicit consent. Withholding consent does not prevent you from making purchases.

Personal Information We Collect or Process

When we use the term "personal information," we mean information that identifies you or another person, or that can be reasonably linked to you or another person. Personal information does not include information that is anonymized or de-identified. Depending on your interaction with the Services, your location, and applicable laws, we may collect or process the following categories of personal information:

  • Contact information: e.g., your name, address, billing address, shipping address, phone number, and email address.
  • Financial information: e.g., credit card, debit card, and financial account numbers, payment card details, transaction details, payment method, payment confirmation, and other payment details.
  • Account information: e.g., username, password, security questions, preferences, and settings.
  • Order information: e.g., items you add to your cart, wish list, purchased, returned, exchanged, or canceled products, and past transaction history.
  • Communications with us: e.g., information you share when submitting a customer support request.
  • Device information: e.g., information about your device, browser, network connection, IP address, and other unique identifiers.
  • Usage information: e.g., information about how and when you interact with or browse our Services.

Device/usage data for analytics and marketing purposes is processed only if explicit consent is given for the relevant cookie categories. If the user chooses "Reject" or does not specify a preference, no data processing or third-party data transfer occurs in this scope.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you: e.g., when you create an account, visit or use the Services, contact us, or otherwise provide personal information to us;
  • Automatically through the Services: e.g., when you use our products or services or visit our websites, through your device and via the use of cookies and similar technologies;
  • From our service providers: e.g., when we receive assistance from service providers to supply certain technologies or when they collect or process personal information on our behalf;
  • From our business partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of our Services you use, we may use your personal information for the following purposes:

Providing, Personalizing, and Improving Services. To fulfill our contract with you, process payments, ship orders, remember your preferences, send account-related notifications, manage your account, facilitate shipping, returns, and exchanges, allow you to share comments, and create a personalized shopping experience, such as product recommendations based on your purchases. Using your personal information to better personalize and improve the Services is also included in this scope.

Marketing and Advertising. To use your personal information for marketing and promotional purposes (e.g., to send you marketing, advertising, and promotional communications via email, SMS, or post) and to display online advertisements for products or services on the Services or other websites, based on your previous purchases, items added to your cart, or other activities on the Services. Cookies and similar technologies used for marketing and advertising purposes are activated only upon your acceptance of the relevant cookie categories.

Security and Fraud Prevention. To verify your account, provide a secure payment and shopping experience, detect, investigate, or prevent potential fraud, illegal, dangerous, or malicious activities, protect public safety, and ensure the security of our Services. When you choose to use the Services and create an account, you are responsible for the security of your account credentials. We strongly advise you not to share your username, password, or other access information with others.

Communicating with You. To provide customer support, respond quickly, offer effective services, and maintain our business relationship with you.

Legal Reasons. To comply with applicable laws or respond to valid legal processes, including requests from law enforcement or government agencies, conduct investigations or participate in legal evidence gathering, manage potential or existing lawsuits or other legal dispute processes, and investigate or enforce possible violations of our terms or policies.

How We Share Your Personal Information

In certain circumstances, we may share your personal information with third parties for legitimate purposes, subject to this Privacy Policy. Examples include:

  • Sharing information with other third parties (e.g., IT management, payment processing, data analytics, customer support, cloud storage, shipping and cargo services), Shopify, and vendors who provide services on our behalf.
  • Sharing information with our business and marketing partners to provide you with marketing services and advertising. For example, we use Shopify to support personalized advertising based on your online activities across different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on your location, you may have the right to request that your information not be shared for targeted advertising and marketing display purposes. To exercise your opt-out rights, click here.
  • Sharing specific information when you direct us, request it, or with your explicit consent; for example, product shipping or using social media widgets or login integrations.
  • Sharing information with our sales partners or among other units within our corporate group.
  • Sharing information in connection with business transactions such as mergers or bankruptcy, to comply with valid legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce valid terms of service or policies, and to protect or defend our rights, the Services, our users, or other individuals.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information regarding your access to and use of the Services to provide and improve them. Information you provide to the Services will be transferred to and shared with Shopify and third parties outside your country of residence to provide and improve the Services. Furthermore, we use certain advanced Shopify features that leverage data and information from your interactions with our Store, other merchants, and Shopify to protect, grow, and improve our business. For these advanced features to be provided, Shopify may use personal information collected regarding your interactions with our store, other merchants, and Shopify. In these cases, Shopify is responsible for the processing of your personal information and for responding to your requests to exercise your rights regarding its use for these purposes. For more information on how Shopify uses your personal information and your rights, see the Shopify Consumer Privacy Policy. Depending on your location, you may exercise certain rights regarding your personal information via the Shopify Privacy Portal link.

Third-Party Websites and Links

The Services may contain links to websites operated by third parties or other online platforms. If you follow links to sites not affiliated with or controlled by us, you should review the privacy and security policies and other terms and conditions of those sites. We do not guarantee and accept no responsibility for the privacy or security of such sites, nor for the accuracy, completeness, or reliability of information on them. Information you provide in public or semi-public areas, including information shared on third-party social media platforms, may become visible to other users of the Services and/or users of those third-party platforms and may be used by us or third parties without limitation. The inclusion of such links in the Services does not imply any endorsement of the content of the linked platforms or their owners or operators, unless explicitly stated otherwise in the Services.

Children’s Data

The Services are not intended for use by children, and we do not knowingly collect any personal information from children under the age of legal majority in their jurisdiction. If you believe your child has provided us with personal information, you may contact us using the contact information below to request the deletion of such information. As of the Effective Date of this Privacy Policy, we have no actual knowledge that we "share" or "sell" personal information belonging to individuals under the age of 18, as defined by applicable laws.

Security and Retention of Your Information

Please note that no security measure is perfect or impenetrable, and we cannot guarantee "perfect security." Additionally, information you send to us may not be secure during transmission. Therefore, we recommend that you do not use insecure communication channels to transmit sensitive or confidential information to us.

The duration for which your personal information will be stored depends on various factors, such as whether we need the information to maintain your account, provide you with the Services, comply with legal obligations, resolve disputes, or enforce other valid contracts and policies.

We undertake to keep confidential information strictly private and confidential, to regard it as a duty of secrecy, and to take all necessary measures and exercise due diligence to ensure the privacy and maintenance of the confidential information, and to prevent its disclosure in whole or in part to the public domain, unauthorized use, or disclosure to a third party.

Your Rights and Choices

Depending on your location, you may have all or some of the rights mentioned below regarding your personal information. These rights are not absolute and may apply in certain circumstances; we may deny your request where permitted by law.

  • Right of Access/Knowing. You may have the right to request access to the personal information we hold about you.
  • Right to Deletion. You may have the right to request the deletion of the personal information we hold about you.
  • Right to Correction. You may have the right to request the correction of inaccurate personal information.
  • Right to Data Portability. You may have the right to receive a copy of the personal information we hold about you and, under certain conditions and specific exceptions, to request the transfer of this copy to a third party.
  • Managing Communication Preferences. We may send you promotional emails, and you can opt out of these emails at any time by using the unsubscribe option in those emails. If you opt out, we may continue to send you non-promotional emails, such as emails regarding your account or orders you have placed.

You can exercise these rights by contacting us as indicated in the Services or through the contact information provided below. For more information about how Shopify uses your personal information and other rights you may have, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising these rights. To the extent permitted or required by applicable law, we may need to verify your identity before processing your requests. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require them to provide proof of their authorization to act on your behalf, and you may need to verify your identity directly with us. We will respond to your request within a reasonable time, in accordance with applicable laws.

Complaints

If you have a complaint regarding how your personal information is processed, please contact us via the contact information provided below. Depending on your location, you may have the right to appeal our decision or file a complaint with your local data protection authority by contacting us via the information below.

International Transfers

Please note that we may transfer, store, and process your personal information outside of your country of residence. If we transfer your personal information outside the European Economic Area or the United Kingdom, we rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses or equivalent agreements published by the relevant UK regulatory authority, unless the data is transferred to a country determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will publish the revised Privacy Policy on this website, update the "Last updated" date, and provide the necessary notifications in accordance with applicable laws.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of your rights, please call our number or send an email to info@vepafirca.com.tr, or contact us at the following address: DUDULLU OSB MAH. 1 CAD. NO: 28 İÇ KAPI NO: 1, ÜMRANİYE/ İSTANBUL, 34775, TR.